A full social media content set for Flipkart covering LinkedIn, Twitter, and Facebook - anchored by a detailed innovation timeline infographic and supported by platform-native post formats.

My role: Graphic Designer · 2024 · 1 week

The starting point

Flipkart needed a cohesive visual campaign that worked across three platforms with very different audience expectations and content dimensions.

Finding the idea

Led with the hero infographic - the innovation timeline - as the centrepiece that told the full brand story. Then adapted key messages into platform-appropriate formats (square for Facebook, horizontal for Twitter, professional for LinkedIn).

Making it real

Six final deliverables: one major infographic + five platform posts across LinkedIn, Twitter (2), and Facebook (2). All consistent in color, type, and brand voice.

The work

Flipkart Social Campaign: design view 1
Flipkart Social Campaign · View 1
Flipkart Social Campaign: design view 2
Flipkart Social Campaign · View 2
Flipkart Social Campaign: design view 3
Flipkart Social Campaign · View 3
Flipkart Social Campaign: design view 4
Flipkart Social Campaign · View 4
Flipkart Social Campaign: design view 5
Flipkart Social Campaign · View 5
Flipkart Social Campaign: design view 6
Flipkart Social Campaign · View 6

What came together

  • 6 social assets delivered across 3 platforms
  • Hero infographic: full innovation timeline visualised
  • Platform-native sizing and content for each format
  • Brand-consistent visual system across all posts
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